Hi Jim!

Thank you so much for looking to me yet again. Naturally, I'd love to help.


Videos Objective
· 3x 4m profile videos that integrate into presentation
· 1x 2-3m Award Video



Assumptions
· Talent will be identified and scheduled by ICG
· Billing will be 50% up front. 25% at start of production. 25% on delivery. 
· Rates change by market. I have tried to put numbers that I think could work across markets.
· These are not flat bids. Possible savings will be communicated as will potential overages before they happen.



Estimate Keynote + Award Videos · $36k
I've tried to provide rough numbers that would cover us to do 2 days in three locations, and 1 day near Baltimore for the Award video. My thought would be that we favor Maryland as one profile video location as well so we can find savings on travel. For the other two, I can work as a local in NYC, Phoenix, and Denver/Boulder — so in those locations we could save on my accomodations. 

For the profile videos, I have allocated ample time to assist with identifying people via pre interviews and a few rounds of scripting with you so we are sure the story angles we will seek and how they integrate to your presentation before we shoot. On these shoots, I've estimated it as a solo, documentary based shoot. Where we'll film a sit down interview and then capture a day and half of broll and/or supplementary interviews. 

For the award video, I am still thinking about the concept but generally like the idea of the surprise. Whereby we rent a stage or gymnasium (or use the one at the school she worked at) and make a dramatic scene where she enters to find former students in a line and then she walks down the line and the students recount her impact on them. On this shoot, we'll have a full crew including an additional camera, sound person, makeup, and a lighting team.  

In post production, we'll have three rounds of review before going to color and sound mix to ensure high quality there. Also included is stock music for each video. ​​​​​​

Note: this is not a fixed bid, we can push and pull as needed.

Podcast Objective
· Produce an interview-based podcast of ~30 minutes where Jim interviews experts on issue/topics that would be of interest to educators.


Assumptions
· Talent will be identified and scheduled by ICG
· Billing will be 50% up front. 25% at start of production. 25% on delivery. 
· Rates change by market. I have tried to put numbers that I think could work across markets.
· These are not flat bids. Possible savings will be communicated as will potential overages before they happen.



Estimate · 6 episodes · $6.2k
In doing some research with the person who just started this podcast, I think it’s best to do 6 up front. The format is super similar to what you are talking about and they also have a built in audience about the same as yours…and within 3 episodes it was featured on iTunes New and Noteworthy section. The producer estimates she’s about 8 hours into each episode in all. I’ve tried to breakout a lot of that time to an assistant editor at a cheaper rate that I can manage and then I’d come in for quality control, exporting, and social media management (after the first round, we could probably shift a lot of this to someone in the organization).

I’ve based the budget on a 1 hour conversation to produce a 30m episode. With recording for three taking place in person, and three taking place remotely where we would send someone a $50 podcasting mic if they do not already have one.
The estimate includes start up costs of $1.9k ($750  for gear, $1200 for assets like open/close music, show artwork, and social templates for promotion), coaching for managing recording, if producer not able to be present, full production and mixing, posting on major platforms and management of a small social media budget per episode. 

Future costs would be about $750/episode based on producing 3 or more in batch. 

Estimating about 2 hours of Jim's time per episode as well.​​​​​​​​​​​​​​
Recommended Gear List
This mic sounds slightly better but is twice the price, so found this as a nice kit. There's a few videos comparing these two the, AT2035 and the SM7B.  ​​​​​​​

Thank you again for the consideration.